Contact Lenny's Public Relations:Jenna Duett
Marketing and PR Manager
Lenny’s Sub Shop Introduces Delivery ProgramApril 02, 2012
TUSCALOOSA, AL – Lenny’s Sub Shop, a 150-unit sub sandwich franchise, is excited to announce the launch of a delivery program, beginning with a company flagship store in Tuscaloosa, AL.
“We are excited to launch our delivery program and give our customers even more options when it comes to filling their Lenny’s craving,” said Lenny’s Marketing Advisor Lauren Lovelady. “We have taken a lot of time to fine-tune our delivery system, and we know customers are going to love it.”
Lenny’s built and designed the software that handles the delivery system from the ground up, tailoring each aspect specifically to how a Lenny’s store operates. The system incorporates new technologies like a call capture system so that details of the order are as specific and correct as possible.
The Lenny’s location in Tuscaloosa sustained significant damage during the tornado outbreak the city experienced last April. Despite the setback, Lenny’s decided to rebuild the location, incorporating new technologies and a new design philosophy to create a flagship location for a community that is still rebuilding a year later.
“We didn’t want to borrow delivery technology used from competing companies,” said Lovelady. “Just as we rebuilt the Tuscaloosa store from the ground up, we decided to start fresh when we started thinking about offering delivery and do it right the first time. We didn’t have to rebuild after the tornado, but we wanted to as a way of showing the community we are committed to them.”
Residents of Tuscaloosa and surrounding communities can order from Lenny’s starting today.
ABOUT LENNY’S SUB SHOPS
Lenny’s Sub Shop features AWESOME half pound subs with premium meats sliced to order and Authentic Philly Cheesesteaks served hot off the grill. Lenny's commitment to quality and fast, friendly service has helped Lenny's to become one of the most admired sub sandwich chains. Lenny's Sub Shop continues expanding with great franchise opportunities still available. Authentic Philly Cheesesteaks & The Deli Fresh Experience™ are reasons why our loyal guests say they prefer a Lenny’s sub hands down to our competition. Why? Lenny's puts back what has been missing in the sub sandwich business - More Food, More Taste, More Personality!® For more information, visit www.lennys.com.